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 We find one lawn care company to work with in a market
area. The market area is
broken
down by zip code. It can be one zip code or two hundred zip codes.
Any prospect that dials 1-800-LAWNCARE from your market area will
ring directly into your office. That’s right, it rings to your
office just like they were dialing your direct telephone number.
This vanity telephone number is a great tool. But it’s just
that, a tool. The owner of 1-800-FLOWERS purchased a failing florist
for $9,000,000 just to acquire the rights to the vanity telephone
number. In conjunction with the proper advertising, the buyer understood
the profit potential of the telephone number. The seller didn’t.
Even though the numeric version of 1-800-FLOWERS was available since
the inception of 800 numbers, it took advertising to make it a household
name.
- When a prospective customers dial 1-800-LAWNCARE it rings
directly into your office.
- Referral
Marketing Campaign – Referrals are our best
leads! Let’s
get more by using our direct response and brand recognition referral tools.
- Local Marketing Campaign – Implement our
proven, inexpensive local marketing tools, such as application signs,
vehicle lettering,
door hangers, etc.
- Web Based Marketing – We use various web-based
solutions to help you get more leads!
- Proactive Sales Programs – Use
our multimedia training materials to train your staff to get new customers
year-round! Implement programs the national
companies have used to dominate markets, such as Block Leading,
- Rejects & Cancels,
and Up-selling.
- National Purchasing Program – Take advantage
of our national buying agreements to save dollars.
- Marketing & Operations Support – Our
Operations & Marketing
support staff are only a phone call away.
- Rely on our many years of experience
to minimize future mistakes and help guide you to success. You will
also be contacted via email and fax weekly with new ideas, success
stories
and concerns. Also,
use our members’ only web site to leave messages and chat with
other members. Finally, don’t forget about our marketing conferences,
where we discuss the latest and greatest in operations and marketing.
- Increase
Returns on All Marketing – Add 1-800-LAWNCARE to all your marketing
and see response rates soar. Let us show you how to increase yellow
page responses by up to 33%.
- National Awareness – As independent
lawn care companies around the country advertise 1-800-LAWNCARE in
conjunction with their company name, see the national
brand awareness grow.
- No
Long-term Commitment and Guaranteed Results – Once
you become a member you control the exclusive territory for as little
or as long as you
like.
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